HGDR Consulting
Show up when your customers search
Search marketing for founders and small teams. Across Google and the AI tools your customers now use. Senior strategy, hands-on delivery.
What clients say
I really enjoyed working with Hannah. Her processes for managing marketing campaigns is the best I've experienced on the market. Communication was clear, effective and timely. Hannah supported throughout the process of working together. I recommend that you reach out to Hannah for your marketing support.
I recently worked with Hannah on a complex project that involved the advanced tracking of data, capturing data layer objects, and inputs across multiple platforms, including Hubspot, a complicated headless CMS, and other reporting platforms. Hannah solved the issues professionally, efficiently, and in a brilliant manner. It was also really easy to get in touch with any questions, and at no point was I left wondering “what if”. I couldn’t recommend Hannah enough, for a multitude of reasons.
Brands worked with over the years
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Search data tells you what customers want
Exact phrases
The words customers type into search. The language your site needs.
Buyer intent
What they need to know before buying. The questions your site should answer.
Competitor gaps
Searches where your competitors aren't showing up. Your opportunity.
AI citations
Where ChatGPT and AI Overviews cite you. And where they cite someone else.
What changes
Found by the right people
Appear in Google and AI search results when customers look for what you sell.
Spend that works harder
See which channels and campaigns drive revenue. Budget shifts toward what converts.
Strategic direction
A prioritised plan with data-backed next steps your team can act on.
Direct senior support
One senior strategist from first call to delivery.
Ways I can help
Audit
Review of your site and tracking. Fixes delivered during the audit, plus a prioritised plan.
For: businesses that want more from their site
Learn moreBuild
Site build with search architecture and schema scoped before design starts. Next.js, Shopify, or your stack.
For: new businesses or rebrands
Learn moreStrategy
Roadmap for search and content. Guidance your team can act on.
For: teams ready to grow
Learn moreAI search
Improve visibility in ChatGPT and Google AI Overviews. Schema and content work for AI answers.
For: brands losing visibility to AI answers
Learn moreAbout
I'm Hannah Reed. I help businesses get more customers through search.
10+ years across brands including Shell, Barclays, American Express, Mars, Unilever, De Beers, and Société Générale. Also built sites and ran growth for startups.
I'm a technical marketer. I design and code sites, and configure tracking across ad platforms and CRMs. At iCrossing I led GenAI tool innovation and design adopted by 5 client teams. Now I'm building Addy, an AI agent for Search Ads and SEO.
Now I work directly with founders and small teams, mostly remote. Senior strategy and hands-on delivery, without the agency overhead.

How it works
Short call
30 minutes to understand your situation.
Full audit
Review of your site and market opportunity.
Hands-on fixes
Quick wins implemented during the audit. No waiting for handovers.
Plan or handover
Deliver what you need or hand over a plan your team can run.
Get more customers from search
People are searching for what you sell. Let's make sure they find you.






