HGDR Consulting
Turn website visitors into customers
I help you understand why people leave your site without buying, then fix the structure, content and tracking so you can see what works.
What Clients Say
I really enjoyed working with Hannah. Her processes for managing marketing campaigns is the best I've experienced on the market. Communication was clear, effective and timely. Hannah supported throughout the process of working together. I recommend that you reach out to Hannah for your marketing support.
I recently worked with Hannah on a complex project that involved the advanced tracking of data, capturing data layer objects, and inputs across multiple platforms, including Hubspot, a complicated headless CMS, and other reporting platforms. Hannah solved the issues professionally, efficiently, and in a brilliant manner. It was also really easy to get in touch with any questions, and at no point was I left wondering “what if”. I couldn’t recommend Hannah enough, for a multitude of reasons.
Brands worked with over the years
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How I help
Listen
Find out what your customers actually search for and where they get stuck on your site.
Diagnose
Identify what is broken: confusing navigation, missing pages, tracking that does not work.
Build
Fix the structure, set up proper tracking, and create a site your team can manage.
Learn from what people actually search for
Every day, potential customers type their problems into Google. That data tells you more than any survey.
Their words, not yours
See the exact phrases people use to describe their problem. Use those words on your site.
Questions they need answered
Discover what people want to know before they buy. Answer those questions on your site.
What competitors miss
Find gaps where people search but no one answers well. That is your opportunity.
What you get
Clarity on what is working
See which pages bring customers and which lose them.
A site that makes sense
Navigation and content organised around what visitors need.
Tracking you can trust
Know where your enquiries come from and what drives them.
A plan you can act on
Clear next steps, not a report that sits in a folder.
Something your team can run
Simple systems you can manage without ongoing help.
Room to grow
A structure that holds as your business gets bigger.
Three ways I can help
Pick the starting point that fits where you are now.
Audit
Find out what is not working. I review your site, your tracking and what people search for in your market. You get a clear report on where you are losing customers and what to fix first.
Good for: existing sites that are not converting
Learn moreBuild
Get a website that works. I design the structure based on what your customers need, then build it with proper tracking so you can see results from day one.
Good for: new businesses or site rebuilds
Learn moreStrategy
Get a plan your team can follow. I map out what to publish, what to improve and how to measure progress. Clear steps, not a deck that gathers dust.
Good for: teams ready to grow but unsure where to focus
Learn moreNot sure which fits? Book a call and we can work it out together.
Book a free callAbout
I am Hannah Reed. I help businesses get more customers through their websites.
I have spent 10+ years doing this for brands like Shell, Barclays, American Express, Lloyds Bank and British Gas. I have also built websites and run growth for smaller companies and startups.
I now work with founders and small teams who want a site that actually works, not another agency retainer or a pile of reports no one reads.
How it works
We talk
A short call to understand your situation and what you need.
I investigate
I review your site, your data and your market. Then I tell you what I found.
We fix it
I build what you need or give you a plan your team can follow.
Get more customers from search
People are looking for what you sell. A short call to see how I can help them find you.
Book a free call