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Search Marketing Specialist • London, UK
Turn Search into sales.
Data-driven search marketing for digital product companies.
From B2C, tech, finance, retail, media and healthcare. Business growth with online search behavioural insight.
What Clients Say
Sooz Young
Director, Technology Coaching | Professional Training and Coaching
I really enjoyed working with Hannah. Her processes for managing marketing campaigns is the best I've experienced on the market. Communication was clear, effective and timely. Hannah supported throughout the process of working together. I recommend that you reach out to Hannah for your marketing support.
Jake Vita
CEO, VXTX | Marketing Services
I recently worked with Hannah on a complex project that involved the advanced tracking of data, capturing data layer objects, and inputs across multiple platforms, including Hubspot, a complicated headless CMS, and other reporting platforms. Hannah solved the issues professionally, efficiently, and in a brilliant manner. It was also really easy to get in touch with any questions, and at no point was I left wondering “what if”. I couldn’t recommend Hannah enough, for a multitude of reasons.
Why Search marketing matters
Did you know Google sees more than 5+ trillion Searches conducted annually - about 416 billion monthly!
Search is incredibly embedded in everyday lives and demands businesses to create helpful Experiences online. I help companies capture demand and create experiences that convert.
Search visibility
Capture high-intent customers when they're actively looking for solutions.
Data-driven Growth
Make business decisions based on real user behavior and search insights.
User Experience
Create experiences that users, search engines and GPTs love.
Powering predictability
Understand the jobs to be done for your customers and plan better marketing efforts instead of being reactive.
Understanding User Search Intent
Every search tells a story. Users move through different intent states as they research, compare, and decide. Understanding these states is crucial for creating content that meets users exactly where they are.
Engage your audience at the Search moment of
"I want toexplore..."
Meet Hannah
Hannah Reed is passionate about unlocking better data, better strategy, and better results for your next product or market launch.
I help businesses improve how their digital tools work together. From Analytics and Ads to automation and SEO.
If you're launching something or somewhere new, I'll make sure your marketing stack and creative content are ready to scale so that your investment goes further.
We use real data points to create actionable insights and apply an Agile, validated test-and-learn approach to campaigns and projects.
Digital marketing service areas
I can help you align Search strategy to your marketing efforts and wider business goals.
Carrying over a decade of agency experience with big household brands, I tailor the strategic frameworks that multinational brands use to your unique business needs. Ensuring a balance with best practice, data insight and your business goals.
From strategy & planning to execution and analysis & optimisation.
Outcome focuses
| What You Need | What I Do |
|---|---|
| Clear Data | Audits of web analytics, tag managers, and CRM/ad tool connections. |
| Better Bidding | Fix ad platform data flows for better audience targeting and lower CPC. |
| Better results | Content and campaign direction that actually helps your audiences. |
| Less Waste | Prioritising big impact for customer experiences and achievable execution for small teams. |
Site audits
Comprehensive analysis of your site's search performance and technical foundation
Search strategy & planning
Data-driven roadmaps that align online user experiences with business outcomes
Content & User Experience
Create content that ranks well and converts visitors into customers
Analytics & Insights
Set up tracking and reporting that shows real business impact
AI-Powered Tools
Leverage generative AI for content, research, and optimization
Team Training
Upskill your team with search marketing best practices and tools
Latest Insights
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Experiential Search for more helpful digital experiences
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How well do you know your consumers?
Bussinesses often overlook a well-integrated marketing, tech and data strategy.
Data flows are essential for feedback loops and improving customer experiences.
#DataForGood
Contact me to discuss a new roadmap to growing your business
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